Real estate in Herzliya — luxury homes, apartments and property for sale
In short: Herzliya connects the Sharon with Tel Aviv: Herzliya Pituach with its villa neighbourhood and beach, the city centre with older construction and renewal, and new neighbourhoods such as Glil Yam and Herzliya Hills. Afik Hanahal markets and sells luxury homes, apartments and penthouses in Herzliya, with an emphasis on discreet, targeted marketing.
What characterises real estate in Herzliya
Herzliya is a city of contrasts: Herzliya Pituach — one of Israel's most sought-after luxury neighbourhoods, with villas near the sea, the marina and the tech district — and the city centre with older construction undergoing renewal, plus new neighbourhoods (Glil Yam, Herzliya Hills) that brought a large supply of new apartments. Proximity to Tel Aviv, Highway 2 and the railway keeps demand high from a diverse public, including overseas buyers.
Property types
- Villas and luxury homes in Herzliya Pituach.
- Penthouses and luxury apartments in new construction.
- Apartments in older buildings and renewal projects in the centre.
- New apartments in Glil Yam and Herzliya Hills.
What sellers in Herzliya should know
- Luxury property — discreet marketing, buyer screening and targeted presentation matter more than broad exposure.
- Overseas buyers — tailored legal and tax support (purchase tax for non-residents differs).
- Houses — permits, remaining building rights and registration status set much of the value.
- Price by actual deals — the gap between listing prices and deal prices in Herzliya can be large.
What we do in Herzliya
- Marketing and selling luxury homes, apartments and penthouses.
- Supporting buyers and investors, including from abroad.
- Marketing projects and remaining units for developers.
Frequently asked questions
How do you sell a luxury home in Herzliya Pituach?
Discreetly and precisely: a professional valuation, quality materials, direct outreach to suitable buyers and investors in Israel and abroad, careful screening and quiet negotiation. Mass advertising usually hurts such properties.
Do overseas buyers pay different purchase tax?
Yes. A non-resident is not entitled to the reduced "single home" brackets available to Israeli residents, so the expected tax must be checked before the deal. We refer to suitable tax advice.
Related services
Sell your propertySelling an apartment, house or plot in the Sharon: valuation, preparation, targeted marketing, buyer screening, negotiation and support through contract and registration. Free first consultation.Read more →Project & luxury home marketingMarketing residential projects, project plots and luxury homes in the Sharon: sales strategy, pricing, marketing materials, lead management and closing for developers and owners.Read more →Land marketing & brokerageMarketing and brokerage of private land and plots in the Sharon and Central Israel: sourcing, rights and zoning checks, tax advice, negotiation and support through Tabu registration. Including exclusive off-portal listings.Read more →
Areas
Ra'ananaMarketing and selling apartments, houses and rental property in Ra'anana. What characterises the Ra'anana market — from the villa neighbourhoods to Neve Zemer and Lev HaPark — and what sellers and landlords should know.Read more →Sharon regionWhy the Sharon is one of Israel's most sought-after real estate regions, where the private land is, what sets value, and how Afik Hanahal supports landowners, buyers and developers across the Sharon.Read more →
Related guides
How to sell a property — the complete guide to selling an apartment or houseA practical guide to selling property in Israel: what to check before listing, how to price correctly, how to prepare the property, how to market, negotiation, the memorandum of understanding, and capital gains tax.Read more →How to know what your property is worth — valuation methodsHow property value is assessed: the comparison method, what raises and lowers price, where to check real deals, when you need an appraiser, and why land is valued completely differently from an apartment.Read more →